Major impacts of technology on sales and marketing

Major impacts of technology on sales and marketing

Just like technology is creating its impact on every area of our lives, it is also changing our methods of doing our jobs. There was a time when people use to work by using only pen and paper. Then the typewriter got invented, and people and offices started using it. After the computer got invented and became easier for the commercial used which was the boom in the world of technology. Now we have different devices and technological resources which are using even in selling or marketing any product or business.

It doesn’t matter if you have a business of shoes or you provide the web design service; the technology is available which can make your life easy for business. There are so many different technological devices and the sources through which you cannot only market your business but also can sell it. Out of those many technological devices and sources, I am going to write few of them in the next lines which will tell you the major impacts of technology on sales and marketing.

The Internet:

Thanks to the internet, now you can even start your business by sitting on your couch. If you are good in making something, just made it take some pictures of it and post it on the social media websites or your own websites and sell it. If you have any skills, then show it to the world by using the social media websites and video streaming websites and get fame in the world. The possibilities are unlimited with the internet. All you need is the right knowledge and information and the world is available for you to market and sell your product or service through the internet.

Holographic Images:

There was a time when the ads used to be print on the A4 size papers in the black and white color. Then with the time, the size of the ad got bigger, and the color and quality also got better. But now thanks to the technology, we don’t need the paper and even any color because we have holographic devices. The holographic images are the projections which got recorded by the light field rather than forming an image which caused by the lens. Moreover, the holographic images are three dimensional and look like exactly an actual structure with the tendency of sound and voices. Since its invention, the businesses started using it for their marketing purposes, and they are grabbing he eyeballs of their customers by showing them this incredible technological wonder.

Mobile Apps:

Those days are gone when you wait for your customer that he comes into your store and buy something. This is the era of the mobile apps, and everyone is interested in buying things from their smartphone apps just by sitting on their couch. Nowadays, the companies make their own smartphone apps and then market it through the application optimization. This allows them to open their own store in the mobile phones of their customers and whenever he or she would need their services, they will only open their app and place their order in it. In a couple of hours, the product or the service will be delivered to the customer. This is how easier selling your products has become due to this technological wonder which we call mobile apps.

Categories: Technology

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